Swiss horse power.

2022 / SwissMedicus
Packaging
Visual identity
Photography

The Swiss producer of herbal balms for joints, muscles, and tendons has earned its rightful place in almost every household pharmacy. Koňská Mast (Horse Balm) feels right at home here, effortlessly surpassing others with its proven recipe. The key ingredients are, of course, herbs, herbs, and more herbs, for they possess unparalleled healing powers. But the Swiss wouldn't be themselves if they weren't constantly inventing new formulations that aid not only Europeans but also people in the USA and New Zealand. However, this brand's true home is where it is cherished the most, right here with us. We gladly undertook the design for it, even if it means grappling with the Devil's Claw itself. And guess what? That actually exists too!